Currently, there are over 5.18 billion internet users across the globe, which translates to about 65% of the world’s population. While Google does not share the exact sum, it’s estimated that the search engine giant processes about 64,000 searches per second. This comes out to 5.7 billion search queries daily and over 2 trillion global searches annually.
It might take you some time to process those magnificent numbers before you realize the sheer power of the internet. It’s powerful, distinct, and difficult to ignore. Every time someone runs the search, the algorithms work instantly to crawl, rank, and index sites from a vast range of online websites.
If the search results show your client’s website on top, consider it a job well done. But failing to please the algorithms could translate into poor reach, conversions, and sales. And no business should go down that rabbit hole, especially startups still putting down their roots.
While many pay-per-click (PPC) options are available today to increase website traffic, most startups with limited resources cannot afford them. Moreover, there are many ways to help your clients increase web traffic organically at a much lower cost.
And Rocket Driver can help you with tailored white-label solutions to help your client get organic traffic without breaking the budget. Reach out to our white-label reseller agency to discuss how we meet and exceed the goals set for SEO for startups.
Book a demo to find out more about our affordable white-label SEO services!
SEO for Startups: Proven Tips
#1- Understand the Target Audience
If you’re working to improve the online presence of a startup, you might be compelled to push the optimization knob will full force. It’s an excellent strategy as long as you don’t make Google’s algorithm your only priority.
Strategizing with a focus on the target audience is essential, followed by crawling, indexing, and ranking tactics. You must have a foundational grasp on user preferences and intent to ensure the SEO strategy doesn’t lack relevance and focus.
The more you understand a brand’s target audience, the more relevant the search query list can be. Also, account for relevant trends, news, pop culture references, entertainment stories, and national holidays. Try determining what the audience wants or how they think. Use the insights when devising the strategy to excel at SEO.
#2- Use a Stellar Keyword Research Strategy
When it comes to SEO, keywords are what lemons are to lemonades—indispensable. Once you understand the target audience, curate a list of industry-specific and relevant keywords to lead prospects to the business.
Incorporate long-tail, short-tail, and latent semantic indexing (LSI) keywords. You can use Google Trends to gauge the popularity of keywords you create. If you fail to see the desired outcome, Rocket Driver’s white-label agency tools can help you identify areas of improvement to increase the chances of higher SERP ranking. You can also consult our SEO specialists if you’re looking for white-label SEO outsourcing agencies in NYC.
If your client’s services or products are restricted to an area, target local clients by using local phrases. It helps categorize the business, allowing the website to rank higher for local relevant searches. It’s also incredibly helpful for eliminating impassive buyers in regions where their services or products are unavailable.
Statistics reveal that a website’s link popularity makes up about 23% of the Google algorithm’s ranking factor. The key is to link credible and trustworthy websites that add value to the content. The greater the number of credible links, the more authoritative the client’s website will become in the eyes of search engines.
#4- Create Insightful, Relevant, Fresh, and Page-Turning Content
Adding a blog to your client’s website increases the chances of ranking in the SERPs by 437%. Your focus for startups must be visibility because no matter how great a client’s business model may be, if their website doesn’t show up on the first page of the search engine, they’re pretty much invisible in the digital world.
Devise a fail-proof content marketing strategy to amplify their business with echoes that reach the entire target audience. A great way to get their brand out there is to create page-turning blogs that add value and rank high on SERPs.
Google favors websites that establish themselves as experts on relevant subject matters. When the client’s blogs rank high among the organic search results, it will result in increased traffic to their website, leading to a boost in conversions.
By partnering with Rocket Driver for outclass white-label content and copywriting services, you can avoid churning out the same old blogs that lack ingenuity and value. Our professionals think out of the box and make sure all guest posts, pillar articles, blogs, press releases, and other types of content are unique and meet all criteria that impress the algorithms.
Call now to develop a winning content marketing strategy for your clients.
#5- Improve Site Speed
Loading speed is one of the golden ranking factors that impact SEO outcomes significantly. Since site speed reflects how fast a website responds to search requests, Google deems it an important signal in the search ranking algorithms.
Make sure all webpages of your client’s website load in under three seconds to reduce bounce rates, another signal that can keep a website from showing up in the organic search results. The website must pass the Core Web Vitals assessment if you’re looking to boost traffic.
Between optimizing social media strategy, writing fresh content, and strategizing new keywords and campaigns, it’s difficult to understand what’s driving traffic for a particular website.
At Rocket Driver, we offer unique tools like the Online Presence Report Card, a cutting-edge market assessment tool that helps pinpoint loopholes that may be the culprits behind undesirable website performance. You can get an overview of the site’s user-friendliness, loading speed, and other aspects that you can improve accordingly.
We also offer other white-label agency tools to help our partners thrive. These include AI-driven, automated client portals, automated billing systems, partner portals, and sales intelligence tools. When combined, our best-in-class solutions, round-the-clock support, state-of-the-art infrastructure, and cutting-edge resources help agencies scale like Fortune 500 companies.
#6- Mobile Responsiveness
Website speed isn’t the only factor you need to monitor to maximize organic search traffic. The client’s website must function seamlessly across all devices because, in this fast-paced world, an astounding 60% of search traffic originates from mobile devices.
Rocket Driver’s web design experts can help ensure the website loads quickly, looks great, and runs smoothly on all popular smartphones, laptops, tablets, and desktops. We understand that mobile-friendliness is a crucial ranking factor, so we recommend responsive websites for startups to help them enjoy greater traffic, better ranking, increased conversions, and long-term growth.
We also offer matchless white-label graphic design, SMS marketing, social media management, sales funnel marketing, SEO, reputation management, and listing optimization, among other marketing solutions.
Watch this video to learn how our white-label outsourcing agency can help you achieve outstanding results when it comes to SEO for startups. We also offer one-on-one consultation for agencies looking to find out more about our expertise, tools, experience, and other aspects before they start a white-label partnership with Rocket Driver!